Lance Bachmann and The Winners Circle: From $0 to Eight Figures in 18 Months

In 2025, Rhythm helped Lance Bachmann launch The Winners Circle, his coaching group. In under a year, it grew to over $11 million annually. Over 18 months, his business went from $0 to eight figures.

The engine behind that growth was content. Rhythm filmed, strategized, edited and published over 25,000 pieces of media in a single year, driving tens of millions of impressions. We also scripted and filmed his entire digital course.

The Challenge

A coaching group is only as strong as the audience behind it. Lance had the expertise and the vision. What he needed was a way to show up everywhere, every day, with content that built trust fast enough to support a launch and then a rapidly growing business. That kind of volume requires a production system, not a freelancer.

What Rhythm Delivered

Rhythm became Lance's full media operation. We handled strategy and filming on the front end, editing and publishing on the back end, and social media management in between, all at a volume few personal brands ever reach.

• Launch strategy and content for The Winners Circle coaching group

• Consistent media filming to keep a steady pipeline of content

• Editing and publishing of over 25,000 pieces of media in one year

• Social media strategy, posting and management across channels

• Scripting and filming of Lance's entire digital course

The Result

The Winners Circle grew to over $11 million annually in under a year. Lance's content drove tens of millions of impressions, and his business went from $0 to eight figures in just 18 months. The digital course Rhythm scripted and filmed gave him a scalable product to serve members alongside the coaching group.

Volume on its own does not build a business. What made Lance's growth possible was the combination of consistent output and clear strategy. Every one of those 25,000 pieces of media was planned to build trust, demonstrate results and move the right people toward The Winners Circle.

Why Coaches and Personal Brands Choose Rhythm

Rhythm builds personal brands at a scale most agencies cannot match. For coaches, consultants and entrepreneurs, that means content volume that keeps you everywhere your audience is, backed by the strategy to make every piece count. From filming and editing to social media management and digital course production, our team handles the whole engine so you can focus on serving your clients.

If you have the expertise and you are ready to build the audience to match, let's talk. Book a call with Rhythm today.